LinkedIn Ads
Campaign structure, creative testing, demographic reporting, and a review with Brett every two weeks.
- Management from £800 to £5,000 a month, depending on complexity
- Media spend is separate
LinkedIn Ads, outreach and content
Olivia Hudson runs LinkedIn Ads, outreach and content for B2B companies. We do not do Google, Meta or anything else. Five people, one platform, done properly.
Three real examples, as we found them and after we changed them: one ad and two accounts.
A landscape, brand-led image became a square ad about the buyer’s problem, which also shows properly on mobile.
LinkedIn works when the same people see you in the feed, in their inbox and in your content. Most agencies split that across three teams, or treat LinkedIn as a side channel. We built the whole company around it.
Campaign structure, creative testing, demographic reporting, and a review with Brett every two weeks.
Handmade connection requests and short messages, sent under your name. Best when your market is a defined list rather than a huge audience.
Expert-led interviews and posts on personal profiles and the company page, so the people your ads and outreach reach already recognise you.
See ContentEach one works on its own. Together they are one system: be useful, be visible, then be in front of the right people.
LinkedIn changes often. Ad costs, audiences, creative fatigue, connection limits. We see it across hundreds of accounts, not as an add-on next to paid search.
See what we doThere are five of us. Brett still runs your bi-weekly review himself. Strategy is not handed to a junior after the pitch.
Meet the teamA small, finite audience is often better served by outreach. A weak offer will not be fixed by more spend. We would rather say that on the first call.
Book a free workshopWe earn the retainer every month. Longer contracts are available if you want a discount. We do not lock you in.
See LinkedIn Ads pricingReal results from client accounts we run.
Real results from real B2B campaigns. See how we build pipeline, reduce cost-per-lead, and grow revenue through LinkedIn.
Demand Generation
When they came to us, LinkedIn wasn't operating as a predictable lead generation channel. Performance was inconsistent, lead volume was extremely low and some leads were costing around £300 each.
Lead Generation
They had a strong service and a compelling offer. The challenge was getting that offer directly in front of the senior marketing decision-makers most likely to buy it.
LinkedIn Ads
When we started working with Holophane, their target market was incredibly specific. This wasn't about generating thousands of low-quality enquiries. It was about getting Holophane in front of the right people, inside the right organisations.
“I’ll interview their experts for an hour. And then from that hour, we normally get about 20 clips.” Brett on why we build content from conversations, not from asking experts to perform for a camera.
Clients include marketing leaders at companies such as IDEO, fulfilmentcrowd, Fiscal Technologies and VectorBuilder.
Marketing directors and founders at B2B companies who want LinkedIn to produce pipeline, and who are happy that it can take longer than a week to work.
It is a good fit if you sell something valuable enough that reaching the right person is worth paying for, and if you can meet every two weeks to look at what the data says.
We look at what you are already doing on LinkedIn and tell you what we would change. You leave with a plan you can use even if you never hire us.
Ads, outreach, content, or a mix. We write the plan for the outcome you actually want.
Reporting in plain English, including who is clicking. A meeting with Brett every two weeks.
Olivia Hudson is a UK agency that only does LinkedIn. We manage LinkedIn Ads, run handmade LinkedIn outreach, and produce LinkedIn content, including expert-led interviews.
Yes. We do not manage Google or Meta. If you need those, we can introduce you to specialists we trust.
Management is separate from media spend and typically ranges from £800 a month to £5,000 a month, depending on complexity. Get in touch for a quote. We are reasonable.
It depends what you sell and who you need to reach. If a conversation with the right person is worth a lot, a higher cost per click can still be cheap. LinkedIn is a sniper, not a broadsword. It is expensive when the targeting is vague.
It varies. Some accounts show useful results in about 30 days. Others take many months, especially where the offer or the content still needs testing. LinkedIn does not have the same purchase intent as search. Our job is to get the right content in front of the right people.
No. Anyone who guarantees a return from LinkedIn in month one is guessing.
Usually, yes. Ads put you in front of people. Content gives them a reason to recognise you. Outreach reaches a defined list one person at a time. You do not always need all three. We will say which ones are worth it.
No. We work month to month. A longer term is available if you want a discount.
A team of five: Brett Creed, Rachael Creed, Michael Elsey, Claire Stevenson and Irene Tamiono. Brett runs the bi-weekly reviews himself.
Start with the workshop. It is free, and we will tell you what we would change.